At the company’s Zhanhua plant, two 6300 KVA tilting furnaces, one 12500 KVA tilting furnace, and two crushing lines provide solid support for the company to achieve a monthly white corundum production capacity of 10,000 tons. In 2023, the company’s annual white corundum output reached 75,000 tons, accounting for 15% of the global output.
Technological innovation drives the company’s development. Currently, the company has 10 professional and technical personnel and more than 40 production staff, along with 7 authorized core invention patents.
“The white corundum produced by Qinai is made from high-quality alumina powder through electrofusion, refining and crystallization. It features high purity, excellent self-sharpening property, resistance to acid and alkali corrosion, high temperature resistance, and good stability. It is widely used in fields such as sandblasting, grinding, polishing, cutting discs, grinding wheels, bonded abrasives, coated abrasives, precision casting, refractory bricks, castables, and ramming masses,” an official of the company introduced.
The company’s main customers include more than 10 globally renowned enterprises such as Shandong Refractory Group, Lier, RHI Magnesita, Vesuvius, and KBT. This fully demonstrates the company’s good reputation in the industry and the reliability of its product quality.
The company attaches great importance to technological innovation and product quality. It continuously introduces advanced equipment and facilities, and strictly implements comprehensive quality inspection measures in all production links. Through continuous efforts, the company has established a global sales network, with its products sold to more than 30 countries and regions including the United States, Japan, South Korea, India, and Europe.
In terms of foreign trade business, the company has a professional team that actively conducts international market research to understand the market needs and trends in different regions, so as to develop products and formulate marketing strategies in a targeted manner. At the same time, the company focuses on communicating and cooperating with overseas customers, and has established an extensive international business network by participating in international exhibitions and business negotiations.
To further enhance its competitiveness in the international market, the company optimizes its service level and strictly controls product quality to meet international standards and customer requirements. In addition, Qinai also provides personalized services and customized solutions according to customer needs. “The company will increase investment in foreign trade business, continuously improve product added value and brand influence, and explore a broader international market,” the enterprise official said. It will further strengthen cooperation and exchanges with well-known international enterprises, learn advanced management experience and technology, and enhance its comprehensive strength.
To further promote the connection of domestic and foreign trade market channels, the company actively builds a platform for the integrated development of domestic and foreign trade, supports products to enter e-commerce platforms to expand sales channels, and continuously optimizes the environment for the integrated development of domestic and foreign trade to improve the company’s reputation and competitiveness in domestic and international markets.
Looking forward to the future, Qinai New Materials Co., Ltd. will adhere to the business philosophy of “Quality First, Customer Foremost”, continuously enhance its technical strength and product quality, strengthen cooperation with customers, strive to build a leading enterprise in the industry, and make greater contributions to the development of the industry.
